Judo 9th Dan and Olympic coach, Neil Adams MBE is known for his glittering medal tally of five European Titles, two Olympic silver medals and his World Championship gold. He is world-renowned for his technical excellence as is demonstrated by his involvement with the European Expert Commission (EJU), and as The Voice of Judo for his international commentary on the Judo World Circuit.
Neil Adams has his own company called Neil Adams Effective Fighting Ltd. The company is dedicated to the quality development of the Olympic sport of judo at all levels. Their mission is to promote the technical development of judo and martial arts and create environments that aid in the forums of good sportsmanship, realizing goals, and overall health and fitness for individuals and families.